Roundup: Best Landing Page Design Tips.

Best Landing Page Design Tips

Table of Contents

Create a page that focuses on your goal and reaches out to your potential customers with less hustle, less navigation and less distractions. This is what we call landing pages. It might give you a lot of thoughts, doubts and questions as to why we still need this but you’ll understand eventually as you go along. We have prepared the best practices and ideas for you.

The more you learn and understand the perks of having landing pages the more effective you can make one. Plus, you can do more with your social media pages and utilize the use of its influence to people. This is by far the best option if you wish to make your marketing campaigns stand out. Your goal will still be the same, we just widen its reach and make it more achievable. Take a look at the best tips we have prepared or you.

Top 8 Tips for Designing an Effective Landing Page

By SteelKiwi Inc. @prototypr.io

  1. Provide discreet content
    Heading
    Subheading
    Call to action
    Benefits
    Lead generation forms
  2. Keep to a simple layout
  3. Provide alluring imagery
  4. Create a trustworthy identity
  5. Perform A/B testing
  6. Adhere to mobile-first principles
  7. Encourage social sharing
  8. Use video to showcase the UVP

9 Tips on How to Create an Effective Landing Page

@wordstream

  1. Clean, Organized Design
  2. Be a Minimalist
  3. Use Header to Broadcast Offer Value
  4. Trust Signals
  5. Make Your Page Mobile Friendly
  6. Keep Your Forms Short
  7. Tailor Your Landing Pages for Individual Audiences
  8. Match Landing Page Copy With PPC Ads
  9. Test!

Landing Page Optimization: Best Practices, Tips and Tools

By Neil Patel @crazyegg

  1. Make your offer clear
  2. Simplify your landing page
  3. Try contrasting colors
  4. Keep the important part above the fold
  5. Use scarcity techniques
  6. Keep your call-to-action buttons straightforward
  7. Add contact information
  8. Try different headlines and copy
  9. Be consistent
  10. Add testimonials to help convert undecided users
  11. Try different form lengths
  12. Optimize your landing page for SEO
  13. Try an exit popup
  14. Keep A/B testing everything

7 Key Design Tips for High-Converting Landing Pages

By Anum Hussain @hubspot

  1. Get to the point
  2. Use contrasting colors
  3. Stamp on a logo
  4. Avoid visual clutter
  5. Never underestimate formatting
  6. Add social proof
  7. Be consistent

11 Simple (But Critical) Tips for Creating Better Landing Pages

By Pamela Vaughan @hubspot

  1. Include All Critical Elements of an Effective Landing Page
  2. Remove the Main Navigation
  3. Match the Headline of the Landing Page to its Corresponding CTA
  4. Remember: Less Is More
  5. Emphasize the Offer’s Value
  6. Encourage Social Sharing
  7. Create More Landing Pages to Generate More Leads
  8. Only Ask for the Information You Really Need
  9. Consider Whether “To Submit, or Not to Submit?”
  10. Reduce Anxiety With Proof Elements
  11. Make the Form Appear Shorter

12 Landing Page Tips That Are Practically Magic

By Marcus Taylor @ventureharbour

  1. Reduce your attention ratio
  2. Use interactive, intelligent, intuitive forms
  3. Optimise for motivation, then for ability
  4. Increase urgency & scarcity
  5. Write call to values, not call to actions
  6. Create multiple versions of your page to boost relevancy
  7. What’s in it for me?
  8. Avoid video backgrounds at all costs
  9. Combine two types of social proof
  10. Grammar & spelling matter
  11. Tackle every objection before the user thinks of them
  12. The right picture is worth 1,000 words

6 Tips To Help You Design A Landing Page That Converts

By Camille Franc @mention

  1. Create a killer headline
  2. Show your offer’s benefits
  3. Be specific
  4. Create a sense of urgency/scarcity
  5. Get customers to act
  6. Include crucial design elements

How to Design an Effective Landing Page

By Stelian Subotin @toptal

  1. Visual Simplicity
  2. A Great Landing Page Starts with Great Media
  3. The Importance of Color
  4. Landing Page Responsive Design

The Ultimate Guide to Landing pages

By Christina Perricone @hubspot

  1. Why do you need a landing page?
  2. Craft a benefit-focused headline
  3. Choose an image that illustrates the offer
  4. Write compelling copy
  5. Include the lead form above the fold
  6. Add a clear and standout call-to-action
  7. Give away a relevant offer
  8. Only ask for what you need
  9. Remove all navigation
  10. Make your page responsive
  11. Optimize for search
  12. Remember to use a thank you page

Our 10 Best Landing Page Tips & Tricks Ever

By Dan Shewan @wordstream

  1. Keep the Messaging Between Ads and Landing Pages Consistent
  2. Radically Change the Sign-Up Flow of Your Landing Pages
  3. A/B Test the Position of Forms on Landing Pages
  4. Make Your Landing Page Forms Mobile-Friendly
  5. Craft a Killer Call to Action
  6. Use ‘The Voice of the Customer’ In Your Copy
  7. Include Video on Your Landing Pages
  8. Use ‘Power Words’ In Your Landing Page Copy
  9. Use New Ad Formats and Get Rid of Your Landing Pages Altogether
  10. Use Call-Only Campaigns

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