Creating a nonprofit website will give you a little challenge: the fact that your initial goal is to influence the audience with your advocacy or something that you wish to inform them without having to give anything in return. Rather, you make them stay and return to your website by catching their interest and making them agree with your goal.
There are several ways and tips on how to encourage your visitors to get involved with your organization or campaign with having to force them. First is to make a really good and effective website design. The power is in how you deliver what you are and who you are on this website. We have gathered all the best practices and tips in this article for you to learn more in this matter.
NONPROFIT WEBSITE DESIGN: 14 DO’S & DONT’S FOR KILLER SITES
By Chris Morata @qgiv
Nonprofit Website Design Dont’s
- Don’t Hide Your Donation Button.
- Don’t Use Flash.
- Skip The Splash Page.
- Don’t Use Self-Playing Audio or Video.
- Don’t Bury Your Most Important Content.
- Don’t Forget About Mobile!
Nonprofit Website Design Do’s
- Incorporate Easy-to-Use Navigation.
- Tell A Story.
- Keep It Visually Interesting.
- Make It Fast!
- Provide Clear Call-To-Action.
- KISS: Keep It Simple and Straightforward.
- Make Your Donors Feel Secure.
- Highlight Matching Gifts
14 Essential Nonprofit Web Design Best
@doublethedonation
- Invest in a NonProfit CMS
- Optimize for Mobile
- Make Navigation Intuitive
- Minimize Page Load Time
- Implement Strong Website Security
- Add a Matching Gift tool
- Link up Your Website and Donor Database
- Include other Communications Outlets
- Standardize Branding
- Use Impactful Photos
- Keep it Minimal
- Feature Your Donation Button Prominently
- Include Other Engagement Opportunities
- Feature Your Donation Button Prominently
7 Tips for Creating an Awesome Nonprofit Website
By Jennifer Gmerek @salsalabs
- Make your Mission Apparent
- Use Content to Attract Supporters
- Make Your Site Donor-Friendly
- Make Volunteer Recruitment Easy
- Incorporate Visual Storytelling
- Make Your Website Mobile-Responsive
- Tie Your Site to Social Media
TIPS FOR DESIGNING (OR REDESIGNING) A NONPROFIT WEBSITE
By Chris Peters @techsoup
- Preliminary conversations
- Assemble your team or hire a web design firm
- Inventory existing content and plan for new content
- Gather requirements
- Create design documents
- Implementation and development
- Testing
- Launch
- Ongoing maintenance, outreach, and development
Nonprofit Website Design Tips from the Pros
By Ashley Hefnawy @bigstockphoto
- Think big with a small team.
- Establish brand pillars and never lose sight of them.
- Allow your logo to do some of the work for you.
- Don’t feel pressured to redesign often.
- Remember your audience.
- Create a communal space.
- Consider every color choice.
- Take creative liberties, but not too many.
13 Tips and Best Practices for Branding Your Nonprofit Website
@ipage
- Make Sure Your Website Has a Responsive Design
- Use a Logo and Design that Resonates with Your Target Audience and Mission
- Accentuate Your Awards and Achievements
- Highlight Your Mission and the Causes You Serve
- Rely on Strategic Partnerships and Alliances
- Always Be Transparent and Authentic
- Clearly Display Your Contact Information
- Share Content that Attracts People to Your Cause
- Provide Valuable Resources
- Consider Website Engagement
- Include Social Media Activity and Links
- Make it Easy for Visitors and Members to Donate
- Allow Volunteers to Sign Up on Your Website