Building up a website also means building a business that you wish everybody can see. Anyone creating a good website should know what a search engine optimization (SEO) is and its importance. There are a lot of ways and types of how we make sure that our page stands out and can easily be seen through searches by using SEO.
You may ask yourself how you would start applying and using SEO to your website. Well, you need to follow thousands of tips online. They are very much effective, others may be a waste of time, but what’s important is that you know how to make sure you choose the right option to work with. We made it easy for you! Take a look at these tips and the best examples for SEO to help your dream website become a success.
By Jacinda Santora @Optinmonster
- Remove anything that slows down your site.
- Link to other websites with relevant content.
- Write for humans first, search engines second.
- Encourage other trustworthy sites to link to you.
- Have web analytics in place at the start.
- Write unique and relevant meta descriptions for every page.
- Use readable and meaningful URLs only.
- Build momentum with social signals.
- Use the right keywords in your images.
- Create & publish unique content consistently to improve your rankings.
By Neil Patel
- Write headlines that appeal to searchers’ emotions.
- Use power words in your headlines to trigger a response from searchers.
- Include parentheses or brackets in your titles to draw attention.
- Write a strong meta description that sets your post apart.
- Grab visitors’ attention with an above-the-fold hook.
- Craft engaging intro paragraphs.
- Use internal linking to keep visitors moving to other relevant content on your own site.
- Create a custom 404 page (displayed if the requested page isn’t found) to help visitors find what they’re looking for on your site.
- Link to other sites with high authority and relevant content to encourage relationships (and backlinks).
- Increase your social proof through reviews and testimonials.
- Install an SSL certificate and move to HTTPS to inspire confidence in site visitors.
- If it makes sense for your business, get your site set up on Google My Business to show its legitimacy.
- Compress and optimize your images to increase your site speed.
- Use tracking on your site to find out where visitors are dropping. We recommend Google Analytics (and MonsterInsights is a must if you use WordPress).
- Make sure your site is crawlable by creating an XML sitemap.
- Use structured data (aka, “schema markup”) to classify your content so Google knows exactly what your post’s about.
By Brandon Turner @ Entrepreneur
- Pick a good keyword to focus on.
- Research the competition.
- Write the best content.
- Put the keyword in your page title.
- Put the keyword in your header.
- Put the keyword in the name and alt-tag of your image.
- Use the keyword in the URL and in the post.
- Insert internal links.
- The most-important SEO tip: Get external links.
By Brian Dean @ Backlinko
- Use Title Tag Powerups
- Stop “Pogosticking”, Get Higher Rankings
- Delete Zombie Pages
- Do An Industry Study
- Use a “Feeler” Email
- Optimize Content for Google Hummingbird
- Add Text Content to Infographics, Podcasts and Videos
- Give Old Content New Life
- Build Backlinks From Speaking Gigs
- “The GSC Hack”
- Create Linkable Content Around “Shoulder Niches”
- Get Links From Sites That Use Your Visual Assets
- Create Branded Keywords
- Provide “What is X” Information For Definition Keywords
- Replace “Published On” Dates with “Last Updated”
- Use Google Images to Find Guest Post, Column and Interview Opportunities
- Tap Into Google’s Underrated Keyword Research Tool
By Jeff Previte @ Bluleadz
- Research Keywords
- Spy On Your Competitors
- Follow an On-Page SEO Checklist
- Deliver Awesome Content
- Build External Backlinks
- Add Internal Backlinks
- Measure SEO Performance
- Make the Most Out of Your Content
- Continue Learning