If you’re in the industrial markets, such as engineering, manufacturing, warehouse distribution, and shipping, your website needs to reflect that. Many websites we see in this sector tend to be outdated and only work for desktop browsers. Meanwhile, times have changed and your website traffic is from at least 50% mobile users, so you need a good web design that will communicate your brand, your products, and most importantly, your true value proposition. Beyond having a nice looking, functional website, you really want your site to be indexed by Google and Bing and stand the chance to rank on the first page. In this roundup, we look at three top web design strategies for industrial websites.
14 Best Tips for Creating Industrial Website Design
@ Fireart
- Reduce the number of menu blocks to 7
- Use footer headings to separate text blocks from one another
- Put the navigation items where people need them
- Try to stay off the huge drop-down menus
- Make sure your logo redirects the user to the main page
- Leave buttons for main CTAs
- Separate sidebars from the rest of the page
- Visually highlight the most important content
- Make one feature do one thing
- Use broader color blocks or none at all
- Keep even spaces between blocks
- Use one font and two styles
- Don’t write too much text into narrow columns
- Align text differently
8 Elements Of An Effective Website Design
by Team Thomas @ Thomas Net
- Keep It Clean
- Branded Elements
- Mobile Responsive
- Intuitive Navigation
- Easy-To-Use-Forms
- HTTPS Encryption
- Contact Us Page
- Great Content
How to Create A Great Manufacturing Website
@ Web Solutions
- Solidify Your Brand Reputation
- Promote Easy Navigation and Search
- Speak to Your Target Audience
- Make the Next Step a No-Brainer