One of the best assets you can acquire to get your business into places at this digital time is your video advertisements. You see videos and ads everywhere but it doesn’t just end in making a video of your product. You have to learn techniques and make a great impact on people watching it. Even the first three seconds count if you wish to make a very interesting video advertisement.Your goal is to talk to people and gain customer’s trust and interest in wanting to purchase your product. Stating your product features and best perks aren’t enough for marketing. Especially today, you have to outsmart your competitors. Take the lead. Check out the list we have for you. We gathered the best tips for you. This is one of the first steps to consider to reach your business’ success. 13 Tips for Creating More Effective Instagram Video Ads By Lisa Smith @wordstream Make the first seconds count. Add text. Solve a problem. Focus on a single goal. Look less like an ad. Shoot in the right dimensions. Think about thumbnails early on. Optimize your landing page for mobile. Use visual consistency. Add a clear call to action. Test. Wait until users are connected to WiFi. Make loopable videos. Eight creative tips for effective video advertising @clickz Use large and clear logos Include a CTA Introduce the brand anytime Different ad tones serve different goals Optimise ads for screen alignment Traditional ad lengths for pre-roll 15-second native video ads are more
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